Evan G. Anderson, Esq.

Title: Owner and Managing Partner
Phone: (310) 425-3428
Fax: (310) 242-5201
Email: evan@bviplaw.com

Evan Anderson is the founder and managing partner of Brand Ventures Intellectual Property Law.  Mr. Anderson's practice  focuses primarily on addressing the intellectual property needs of start-ups, entrepreneurs, artists and established companies.  Mr. Anderson specializes in brand development and protection through the implementation of innovative business and intellectual property strategies.  Mr. Anderson works with clients at every stage in the development and protection of their businesses and brands to maximize the return on their investment while building powerful intellectual property portfolios. 

By assessing each client’s intellectual property rights and needs, Mr. Anderson frequently counsels clients on the selection, registration and maintenance of trademarks, copyrights, trade dress, domain names, design patents, and other forms of intellectual property assets.  Mr. Anderson’s practice also involves representation of clients in domain name disputes, intellectual property licensing, dispute resolution, trademark prosecution, intellectual property litigation before the USPTO and in Federal Court, and matters involving entertainment, internet, media, and fashion law.     

Mr. Anderson's experience and expertise includes:

  • Counseling clients on the selection, adoption, development and use of new trademarks, trade names, and trade dress.
  • Counseling clients on highly specialized brand management, development and protection strategies
  • Conducting, reviewing and analyzing trademark and copyright availability reports.
  • Handling the registration and prosecution of U.S. and foreign trademarks for a diverse range of companies and entrepreneurs in such industries as automotive, food and beverage, cosmetics, chemical, real estate, education, telecommunication, entertainment, alcohol, tobacco, apparel, toy, retail, e-commerce, social media, Internet, finance, electronics, and textiles.
  • Managing various extensive trademark domestic and international trademark and intellectual property portfolios and conduct periodic maintenance, watching, and valuation reports.
  • Counsel, draft strategy reports, and draft agreements for IP licenses, assignments, and joint ventures.
  • Consulting arranging for clients contact with industry specific specialists.
  • Consulting with and implementing protection measures for client's identity, content, ideas and intellectual property rights through NDAs, Privacy Policy Agreements, Terms of Service Agreements, and cease and desist letters to potential infringers.   
  • Drafting and negotiating entertainment contracts for the license, distribution, service provision, appearance, assignment, and promotion of talent and content.
  • Conducting due diligence of IP assets for acquisitions, capital investment, and sale or merger agreements.
  • Providing pre-trial and litigation assistance in federal litigations and arbitrations by preparing motions, briefs, and legal memoranda; taking and defending depositions and preparing witnesses for trial; managing discovery requests, responses and disputes.
  • Representing clients in trademark disputes and ex parte appeals before the Trademark Trial and Appeal Board
  • Responding to Office Actions before the United States Patent and Trademark Office
  • Representing client in ICANN domain name dispute proceedings before the World Intellectual Property Organization (WIPO).
  • Litigation in Federal District Court in the Central District of Central California and Northern California.

Prior to founding Brand Ventures Intellectual Property Law, Mr. Anderson received his Bachelor of Arts at Colby College in Maine where he majored in Sociology, and then attended Golden Gate University School of Law where he specialized in Intellectual Property law. During law school, he was a member ACSEL (Association of Communications, Sports and Entertainment Law), clerked for a successful Intellectual Property and Entertainment law firm, and was named the top student in his Intellectual Property program upon graduating law school.  Mr. Anderson began his legal career working for an international entertainment conglomerate as a law clerk and then worked as a clerk for a top Los Angeles based entertainment attorney.

Mr. Anderson then worked as an attorney for a top national Intellectual Property litigation firm on a high profile patent litigation which settled favorably for his client.  From 2008 to 2012, Mr. Anderson worked as an associate and then partner at a Los Angeles based full service intellectual property firm where his practice involved all aspects of transactional intellectual property law including copyright, trademark, entertainment matters, as well as business entity formation and intellectual property litigation matters before the United States Patent and Trademark Office and the United States Federal Court in the Central District of California and the Northern District of California.   

Representative Cases:

UDRP - Domain Name Disputes:

1. Nicole Marrow (CoCo) v. V.C. - Case No. D2008-1947

Summary of Proceeding: Established common law rights in a stage name owned by the world famous model CoCo, wife of rapper/actor Ice-T, and overcame the potential defense of a fair use of a "fan site" due to the existence of Google AdWords, showing the commercial nature of the site, thus denying the defense use of a Fair Use defense. WIPO ruled in our clients favor and the disputed domain name was transferred to our client.

Trademark Trial and Appeal Board - Oppositions, Cancellations and Ex Parte Appeals

1. Everett W. James v. Andrea Gallagher (Opposition No. 91191941) - (Applicant Response Brief)

Summary of Proceeding: Successfully defended Applicant in a TTAB Opposition Proceeding against her RETHINKING YOUR FUTURE Mark filed by Oppose, owner of the CREATING YOUR FUTURE Marks, in which the fame of Opposer's Marks was rebutted and the existence of sufficient 3rd Party (Mark) Your Future Marks was shown which narrowed the protection afforded the Opposer's Marks resulting in a successful defense of the Applicant's Mark

Commentary on Everett W. James v. Andrea Gallagher

2. Ex Parte Appeal - LIP RIPPERZ - (Applicant's Ex Parte Appeal Brief)

Summary of Proceeding:  Successfully overcame a Final 2(e)(1)Office Action Refusal refusing registration of the LIP RIPPERZ Mark in connection with "fishing lures" on the basis that it was merely descriptive of those products that were cited in the Applicant's LIP RIPPERZ application.  Was successful in arguing that the Examining Attorney's use of internet message boards had little probative value in demonstrating the use of the "lip ripper" wording in lower case lettering, as it was argued that internet message boards are commonly sources of improper grammatical usage and thus cannot be a reliable source to prove that the consuming public uses the Applicant's Mark in a descriptive manner.

Bar Admissions

State of California

Court Admissions:

Federal Court in the Central District of California

Federal Court in the Northern District of California


State Bar of California - Intellectual Property and Entertainment Section

Speaking Engagements:

April 26, 2011: Introduction to Copyright, Trademark and Other Intellectual Property Law

July 21, 2011: Introduction to Copyright, Trademark and Other Intellectual Property Law

January 25, 2012: Continuing Legal Education - Intellectual Property Law

May 31, 2012: Live Video Webcast CLE - Intellectual Property Basics

October 3, 2012: U.S. Trademark Registration: The Attorney's Role from Clearance to Renewals (rebroadcast on October 31, 2012 and Decebember 5, 2012)